
Retirement Tribute Video Celebrating GRSM Co-Founder
Overview
Project: Retirement Tribute Video
Client: Gordon Rees Scully Mansukhani (GRSM)
Category: Tribute / Brand Storytelling
Sub-Category: Executive & Legacy Video
Background & Challenge
When Stuart Gordon, a founding partner of GRSM, announced his retirement after 50 years, the firm wanted to honor his legacy in a way that felt deeply personal and true to its values. This wasn’t just a retirement marker—it was a reflection on five decades of leadership, relationships, and growth.
The challenge was capturing half a century of history in a concise 3–5 minute tribute that balanced professional milestones with personal reflection. The video needed to resonate with Stuart, his colleagues, and the broader GRSM community, while serving as the emotional centerpiece of the firm’s holiday celebration and a lasting keepsake.
Our Role
JSB Video worked closely with GRSM to craft a tribute rooted in authenticity and memory. Filming took place at Stuart’s home in San Francisco, where he reflected on founding the firm alongside Donald Rees, the early challenges they faced, and the values that shaped GRSM’s culture—integrity, collaboration, and camaraderie.
The story was enriched with archival photographs spanning the firm’s history, including a particularly meaningful image of Stuart and Don Rees together. In post-production, we focused on emotional pacing—pairing Stuart’s reflections with carefully selected visuals and a subtle score to support the story without overshadowing it.
The tribute premiered at GRSM’s holiday celebration and was met with an overwhelmingly positive response. Stuart was deeply moved by the final piece, and colleagues across the firm felt it captured both his personal journey and the spirit of GRSM.
The inclusion of Don Rees’ legacy resonated strongly with his family, adding an unexpected layer of meaning. The video became the emotional highlight of the event and now serves as a lasting memento for the firm and those closest to its founders.
“Despite a tight deadline, Jordan delivered a video that exceeded all expectations. It’s a keepsake we’ll treasure for years to come.”
— Heather Shearer, CMO, GRSM
“My sister and I will cherish Stu’s words for the rest of our lives.”
— Matt Rees, Son of Co-Founder Donald Rees
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