10 Powerful Uses for Video Content Beyond Social Media
Most brands treat video like a social-only tool—meaning they only unlock about 20% of its real value. The other 80% lives outside the feed.
When most people think about video, they think about social platforms: Instagram, TikTok, Facebook. But the truth is this—social media is only one slice of what video can do for your business.
At JSB Video, we help companies use video as a business solution, not just content. Here are 10 high-impact uses for video beyond the scroll.
1. Corporate Training & Onboarding
Video streamlines training, ensures consistency, and reduces time spent repeating the same instructions. Host videos on your LMS, intranet, or employee portal.
2. Internal Communications
From CEO updates to product rollouts, video increases clarity and engagement. Share through email, Slack, or internal hubs.
3. Customer Support & Tutorials
Tutorials reduce friction and support tickets. Embed on product pages, help centers, and apps.
4. Event Coverage
Capture conferences, trade shows, and internal events. Repurpose highlight reels for future sales, recruiting, or marketing.
5. Sales & Marketing Presentations
Video elevates pitches with demos, testimonials, and visual storytelling. Use inside presentations, proposals, or email outreach.
6. Recruitment
Show your culture, people, and workplace—not just job descriptions. Embed on job listings, LinkedIn, and your careers page.
7. Product Demonstrations
Show how your product works instead of explaining it. Ideal for websites, trade shows, and email campaigns.
8. Client Testimonials & Case Studies
Video testimonials build trust faster than text ever could. Use them on your homepage, in funnels, or during sales calls.
9. Educational Content
Teach, inform, or break down complex topics to position your brand as the industry expert. Publish on your site, blog, or email list.
10. Interactive Experiences
Virtual tours, clickable walkthroughs, or personalized videos create immersive experiences. Great for real estate, hospitality, and training.
Unlock the Full Potential of Video with JSB Video
Social media is just the starting point. We help brands use video strategically across their whole organization—from operations to sales to customer experience.
If you’re ready to turn video into a business asset (not just a post)....
